◎
Mega Brain chat
One chat that talks to every creator at once, picks the best style for your topic, drafts a full reel script with hook, body, and CTA.
Free resource · SystemClaude CodeInstagram
claude code for viral reels.
Build a living content brain that turns every creator you learn from into your creative director and scriptwriter. Scrape their reels, analyze their patterns, generate scripts in their voice — all in Claude Code, in under 10 minutes.
36KInstagram followers grown using this system
10 minFrom clone to first generated script
$0On top of your existing Claude Code subscription
A dashboard with every creator you learn from, on tap.
◇
Per-creator chat
Click into any creator, ask them to write you a reel — answers come back in their exact voice, modeled on their patterns.
◈
Auto-analysis
Point it at a handle. It scrapes the last N reels, transcribes them, and writes a playbook + pattern file you can study.
Everything you need, mostly free.
EditorVS Code
Free, where Claude Code lives.
BrainClaude Code
Reads, writes, and runs the whole thing.
ScrapeApify
Marketplace of scrapers. $5/mo free tier.
TranscribeGroq
Whisper-grade transcription. Free.
Build your content brain in 10 minutes.
I'm not a developer either. Each step below is a one-action thing. If anything breaks, paste the error into Claude Code and ask it to fix — that's the whole workflow.
01
Install VS Code
Free code editor where Claude Code lives. Grab it from code.visualstudio.com — pick the build for your OS (macOS, Windows, or Linux). Don't worry about themes or extensions yet.
02
Install the Claude Code extension
In VS Code, open the Extensions panel and search Claude Code. Install. You'll get a small orange icon in the sidebar — click it to open the Claude chat panel.
iUsing the extension instead of the terminal is way less intimidating if it's your first time — same Claude Code, friendlier window.
03
Download the template
The scaffold is on GitHub so you don't start from zero. Open the repo and either clone it or grab the zip:
Not familiar with git? On the repo page, click the green Code button → Download ZIP. Unzip it anywhere, then in VS Code use File → Open Folder and pick the unzipped content-brain folder.
05
Run /setup
In the Claude Code chat panel, type:
/setupIt checks your keys, installs Python + dependencies, builds the local web app, and creates the Obsidian vault. Takes ~2 minutes. When it's done you'll get a localhost URL — open it.
iKeep Claude in auto mode for setup — it'll only stop and ask when something actually needs your judgment.
06
Add your first creator
In the dashboard, click Add Creator. Paste their handle or profile URL, pick the platform (Instagram / TikTok / YouTube), choose how many reels to pull. Hit start.
It downloads each video, transcribes it with Groq, and drops everything into the vault. New profile shows up in the dashboard when it finishes.
07
Analyze → playbook + patterns
Click into the creator and hit Analyze. Claude reads every transcript and writes two files:
- playbook.md — how to copy their style, with links to the exact videos that taught it.
- patterns.md — their most common hook templates, body structures, and CTAs.
These are plain text files. Read them, tweak them, use them.
08
Chat with the creator
In the creator's profile, open the chat. Ask:
Write me a reel about <your topic>The brain pulls their playbook + patterns + most-relevant past video, picks the closest matching style, and writes a script with hook · body · CTA in their exact voice — plus a caption to match. Iterate in the chat ("redo the hook", "make it shorter") until you're happy.
09
Use Mega Brain for cross-creator scripts
Back on the dashboard, hit Mega Brain. This chat sees every creator at once. Ask it the same "write me a reel" question — it'll pick whoever's style fits your topic best and write the script.
Now open Obsidian on the same folder. You'll see every transcript, playbook, and pattern as a navigable graph. Useful for studying — and great for showing the system off in 1:1s.
+Want LinkedIn too? Open the LinkedIn scraper on Apify, copy its "for AI" link, paste it into Claude Code, ask it to add LinkedIn as a platform. That's how every new capability gets added.
Three more ways I run this brain.
Once the vault is full of real transcripts, the same brain doubles as a market-research engine.
Use 01
Trending topic decks
Ask the brain to analyze your tracked creators and present what's trending — themes, hooks, tools — as a deck for your marketing team.
Use 02
Newsletter drafts
You're sitting on a goldmine of viral transcripts. The brain reads them weekly and writes a newsletter draft with the best finds.
Use 03
Pain-point finder
Surface pain points creators keep mentioning, then turn each into a product idea with evidence pulled from real reels.
Things people ask first.
Do I need to know how to code?
No. Claude Code reads and writes the code for you — you just talk to it in plain English. If something breaks or you want to customize, ask it to explain or fix in the chat.
How much does it cost to run?
Claude Code subscription (you've likely already got it). Apify gives $5/month free which covers ~3,000 Instagram results. Groq transcription is free. Total: $0 on top of Claude.
Which platforms does it scrape?
Instagram, TikTok, and YouTube out of the box. Add LinkedIn (or anything else on Apify) by pasting the scraper's AI link into Claude Code and asking it to wire it up.
Where is my data stored?
Everything lives in an Obsidian vault on your machine — plain markdown files in a folder. Nothing leaves your laptop unless you push it to a repo.
Ship it
Build it once. Compound every week.
Every creator you add makes the brain smarter. Every reel you ship gets faster. Watch the walkthrough, grab the template, set up your brain in ten minutes.
Watch the walkthrough